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BUSINESS & ECONOMY

The Gamosa economy: Assam’s towel of many uses goes global

AUTHORBiswajit Gogoi
DATE
READ1 min
LOCATIONGuwahati, Assam

The gamosa, the woven cotton cloth that Assam uses for honouring guests, drying hands and everything in between, has received a GI tag — and the export orders have begun.

The cloth’s four motifs — the tulapati, the japi, the lion, the sun — are being woven into collections for the diaspora market.

Weavers hope the tag protects the craft from machine copies: ‘The gamosa is not a product. It is a greeting you can wear.’

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